• 
• By Stephane LEE
• on Feb 18th, 2008

Feedback2.0 gets €2M fuel and prepares ignition

We’re happy to announce we’ve just closed our first round of VC funding with Paris-based Innovacom.

This investment will allow us to develop a new leading edge version of Feedback2.0, launch new services and start focused international expansion.

From now on, Brand-Customer Relationship will never be the same !!!

Thanks for your continuous attention and support.

• 
• By Stephane LEE
• on Jul 18th, 2007

People prevail : Show your community

As time goes by, Web2.0 is taking roots and transforming the Web. Loads of start-ups are born every day, but the ones who succeed understand the cardinal values of the Web : People and Speed.
In this first article, I’ll talk about People.

Internet is a technical network made of IP routers, Web1.0 is a technical network made of links, Web2.0 is a social network made of people.

You have to fully understand this before you get to design your website or web app. If you want to gather (lots of) people on your site, first do them a favor : let them be on your homepage.

• 
• By Stephane LEE
• on Jun 10th, 2007

Feedback2.0 at The Next Web

Last week, I went to Amsterdam say hello to sister European start’ups. The guys organising The Next Web (understandably from Fleck) did a wonderful job of mixing start’ups, web celebs and investors in the kind of professional, but relaxed environnement that you expect from Amsterdam…

• 
• By Stephane LEE
• on Apr 02nd, 2007

Who cares about your CRM tool ?

A few weeks ago, we chose our CRM tool.

As a start-up, we didn’t have many needs, but a tight budget. So we didn’t spend a lot of time looking for the best CRM product around.

Eric and I, from our past jobs, had a pretty good experience on CRM tools, having used Salesforce.com, SugarCRM and Commence software.
We also knew what differentiated SaaS subscription, Open Source and software licence.
So our choice was a no-brainer, and we went for a online CRM from a little French company.

In the end, the real question is : WHO CARES ?

• 
• By Stephane LEE
• on Aug 18th, 2006

“Your client is a pain in the ass !”

“ Your client is a pain in the ass!» That is the typical phrase coming from a technician, a production manager or even from a managing director.  But more generally speaking, that is what you’ll hear from anyone dealing with the administrative side of the business and who does not like to think out of the box.  You know, outside…where you may encounter weird creatures, nervous, agitated and dark which come and grab at your ankles or even break your … as soon as you look …outside!

• 
• By Stephane LEE
• on Jul 10th, 2006

Feedback2.0 as a sketch

Thanks to Luc, we now have a more explanation of what Feedback2.0 is. Less words, more fun !

• 
• By Stephane LEE
• on Jun 19th, 2006

Innovation and marketing mix

I have come back to my roots since a little over a year:  graduated in Computer Expertise as well as possessing a Master in International Marketing, I started programming and conceiving offers again.

It is only today that this double expertise reveals its value!  When working on a Web 2.0 project (sorry 2.1), it is particularly important and here is why:

• 
• By Stephane LEE
• on Jun 12th, 2006

Five links to get what Feedback2.0 is

Since a few month, there is a growing number of posts that speak about and help understand the revolution that is coming, where Feedback2.0 will have its role.

A long explanation could be boring, so I invite you to discover by yourself a few of these articles :

• Customer Made (en)


• The Rise of CrowdSourcing (en)


• Feedback worth $50 millions (en)


• La Génération P (fr)


• The rise of the creative customer (en)

PS : Do you want to order now ? Well, do not be so anxious

• 
• By Eric DOS SANTOS
• on Jun 07th, 2006

Web2.1 = Web2.0 + Genuine Business Model ?

We were invited to a party orchestrated by Silicon Sentiers (Paris on May 16th, 2006) where the evening theme contained the expression “Web 2.1” ! Nice try!
The economic scheme of the Web 2.0 are, in my opinion, complicated enough. Making money out of Web 2.0 is not welcome!

• 
• By Stephane LEE
• on May 15th, 2006

How to create your HTML newsletter

Recently we sent two HTML information letters and I would like to share our feedback with you.
If you need to send out information to your subscribers, you have to ask yourself the following first:  Why a Newsletter?
Today, many means of information are available to you:  blog, RSS data streams, emailing. Which one to choose?  Well it depends

• 
• By Eric DOS SANTOS
• on May 02nd, 2006

Click and Mortar

You are probably familiar with the expression « Brick and Mortar », which symbolizes traditional product sales in stores.
This expression evolves into « Click and Mortar », symbolizing companies offering a linear of sales within stores as well as through Internet (Fnac, Darty, …)
With Stéphane, we noticed « Click and Mortar » could apply to our FeedBack 2.0 project in two different ways.

• 
• By Eric DOS SANTOS
• on Apr 19th, 2006

I quit smoking !

What a theme for an article published in CRM Reloaded’s blog!  But, to quit smoking while trying to create your start up was important enough for me to share with you. A few words for smokers who would like to quit:  This is no miracle recipe, just a simple experience.

• 
• By Stephane LEE
• on Apr 17th, 2006

Why this 2.0 ?

To select a name for our application was a very difficult process, and among all that we came up with, FeedBack 2.0 is the one that stood out. The FeedBack part describes perfectly what it is for, and we all need feedback in order to grow.
But why 2.0 , what does it mean?

• 
• By Stephane LEE
• on Apr 05th, 2006

Feedback2.0, what does that mean ?

Now you know our logo, you are probably wondering: what is Feedback 2.0? And what does it have to do with CRM even if it is Reloaded ?

If you read the first articles of this blog, you probably understood we have issues with CRM (tools for customer relations): lack of customer understanding.

• 
• By Stephane LEE
• on Mar 27th, 2006

And the logo is…

And here is The Logo: